Ce travail a été présenté à la conférence The Rise of Asia 2022 organisée par le laboratoire de recherche GRIC à l’Université Le Havre Normandie en France. Il est le fruit d’une collaboration académique entre des chercheurs et des institutions de trois pays: la France, l’Indonésie et les Philippines.

Auteurs: SABA AYON Hadi; GALINON-MELENEC Béatrice; COLLOC Joël; KARTIKAWANGI Dorien; SARINASTITI Nia; CAPULONG REYES Rowena

Health is one of the areas shattered by digital culture long before the Covid-19 pandemic accelerated its transformation. Based on computing processes, the information derived from the communication between the user/patient and the (para)medical representative is shaped by algorithmic calculations as well as social practices produced by the set of intertwined technologies. According to the World Health Organization (2015), many countries in the South-East Asia region have implemented various projects in the area of e-health (Bhutan, Democratic People’s Republic of Korea, Maldives, Bangladesh, Indonesia, India and Sri Lanka). Indonesia is one of the countries witnessing a growing development of their digital health services. A 2020¹ study shows that the e-health universe in Indonesia comprises on the one hand, companies that disseminate information intended for the general public on health, (diagnosis, practical advice, addresses, etc.); and on the other, tools allowing remote consultations, video conferences, purchase of drugs, etc. This kind of information and communication displaces, redefines and reshapes the form of knowledge, formats and methods (Doueihi, 2011) and questions the viability and the legitimacy of some well-established social and cultural norms together with their legal frameworks.

How is the health technology system changing communication? What happens to the complexity of the “body-trace” (Galinon-Mélénec, 2011, 2017) when it turns into “digital traces”? How are digital traces highlighted in the e-health process and how do they affect the relationship between patient and doctor? What is the role of Artificial Intelligence in improving public health while remaining ethical? How do users participate in the health online culture in Indonesia, and how can we measure/evaluate their participation? How could the use of digital media be efficient in marketing and PR strategies?

This cross-cultural round table, that gathers academics from France, Indonesia and the Philippines, aims at discussing the topics of health, information and communication from different backgrounds and approaches.

1This study is conducted by Dorien Kartikawangi and Hadi Saba Ayon started in 2020 in Indonesia and is still in progress. It aims at analyzing the reality and organization of the Health-tech in Indonesia to forward availability-map of services, usage, content, and performance.

• Dorien Kartikawangi (School of Communication, Atma Jaya Catholic University of Indonesia)
• Rowena Capulong Reyes (Institute of Arts and Science, Far Eastern University, Philippines)
• Nia Sarinastiti (School of Communication, Atma Jaya Catholic University of Indonesia)
• Béatrice Galinon-Mélénec (UMR 6266 CNRS IDÉES, Université Le Havre Normandie, France)
• Joël Colloc (UMR 6266 CNRS IDÉES, Université Le Havre Normandie, France)
• Hadi Saba Ayon (UMR 6266 CNRS IDÉES, Université Le Havre Normandie, France; School of Communication, Atma Jaya Catholic University of Indonesia).

voir plus sur: https://onhumantrace.hypotheses.org/5695